Chuck Sambuchino took the nebulous writer platform that I have been fighting to create and gave it to me in concrete terms. He explained the options, sprinkled them with illustrations, and topped them off with tips to execution. Moreover, he explained the rationale behind the moves.
He started with what platform is and why it’s important. Then he gave me twelve fundamental principles of platform. These first three chapters alone would be worth the price of the book. But they are just the appetizer.
The book is divided into three parts: the principles of platform, the mechanics of platform, and author case studies. In the mechanics section, he challenged me to pick the activities that complement my purposes in building platform and gave me the specifics for practicing those activities.
The author case studies show how different individuals did different things to create platform. The patterns for fiction, non-fiction and memoir are as diverse as the different authors. One of them is close enough to what I want to accomplish that I feel like I have a personal mentor.
Whether you are just starting to build a platform or have been working on it for several years, this book will be a valuable asset to your professional library.